In Us We Trust is our homegrown motto made to emphasize the power of community and how a posse of like minded friends and family can make magic happen daily!...

The King Rasta Bear Bucket Hat is ideal for frolicking in the sun whether you are heading off to a music festival or taking your kid to the park!  The...

Califari’s all black, all suede King Rasta Hat is the ultimate high class luxury hat that was crafted specifically for ballers, who like to be on the winning side!  Califari’s...

Blazing a trail of independence and then just simply blazing – the Che Bear Hat represents the pursuit of freedom, whilst wearing our game face to kick ass, work hard...

Our new King Flag Bear Hat is super fresh with it's blingin red suede bill!  You'll be stylin and profilin in this high quality hat.  The Flag Bear is our...

The Califari Knit Beanie is finally here! What can we say - it is super fresh and will keep your noggin nice and warm on a breezy day! Ideal for...

Califari HQ is located in Venice - so we celebrate our locale with this here trucker hat featuring our 70's surfer bear design! Keep the sun off your head and...